Astrology has a protracted historical past, stretching again 1000’s of years and permeating throughout a lot of historic civilizations. In trendy occasions, astrology is huge industry — and it’s rising. In 2025, the trade was once estimated to be price round $3 billion.
On this excerpt from “What Science Says About Astrology” (Columbia College Press, 2026), writer and science journalist Carlos Orsi appears to be like at a learn about of 20 million those that sought to check whether or not famous person indicators have a task in romantic compatibility.
Essentially the most tough use of information to check astrology is the learn about of affection indicators performed via David Voas in 2007, involving records from greater than 20 million folks from the 2001 census from England and Wales. Voas examined the speculation that sure solar indicators had been “extra suitable” for romantic relationships.
Using the meant romantic compatibility/incompatibility between indicators or planetary configurations to check astrology’s validity has a protracted historical past. This technique was once, for instance, hired via Carl Jung (1875–1967) in his paintings on astrology and synchronicity and within the classic study by Bernie Silverman.
The theory of astrological compatibility or incompatibility in love has robust common enchantment. The e-book “Love Indicators”, via Linda Goodman (1925–1995), a nearly 1,000-page tome, continues to be reprinted and offered 30 years after the writer’s dying (as of this writing, the newest version dates from 2020). On the whole, indicators separated at the zodiac wheel via angles of 60° and 120° are regarded as favorable for romance, whilst the ones separated via 180° are observed as extraordinarily incompatible. Proper angles additionally generally tend to be interpreted as unhealthy omens.
Voas explains the explanation of his learn about this manner: Other people born throughout the month-long classes outlined via a selected solar signal are meant to proportion sure inclinations, for instance, to be beneficiant or delicate or cussed. Those dispositions have an effect on private relationships.
We all know from on a regular basis enjoy in addition to a mass of social medical records that people who find themselves identical in age, training, social magnificence, faith, ethnicity and so forth are a ways much more likely to marry than those that are other in those respects. {Couples} are considered being neatly or poorly matched at the foundation of look or character. If astrological compatibility exists, its effects should be observable.
This ultimate level — that the effects should be observable — is an important. Astrologers incessantly whinge that checks primarily based only on solar indicators are unfair as a result of a solar signal’s affect represents just a fraction of a whole delivery chart’s that means. Alternatively, a pattern of 20 million folks, like Voas’s, neutralizes this objection.
The learn about did divulge some anomalies — however after digging deeper this impact was once defined via mistakes within the census records.
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Although the solar signal accounts for simplest, say, 0.1% of general romantic compatibility, in a pattern composed of 10 million {couples}, this should lead to an way over 10,000 shaped via folks with suitable indicators, above and past what would be anticipated if astrology had no impact. Or, because the writer states, “With a sufficiently huge pattern, we should be ready to stumble on any tendency for some indicators to draw or repel each and every different.”
The learn about’s preliminary purpose was once to search out an way over pairings between indicators deemed suitable via the consensus of astrological literature. Sadly, Voas writes, any such consensus was once onerous to search out: “There is not any nice consistency amongst astrologers, and a survey of books and internet sites finds a substantial number of perspectives regarding propitious pairings.” So he opted for the least commonplace denominator, in search of any deviation from fundamental chance: “On this analysis I search for proof that any mixture of indicators is located roughly incessantly than would be anticipated to happen accidentally.”
The effects had been no less than intriguing: The preliminary research indicated an way over {couples} the place each companions had the similar signal or adjoining indicators — e.g., extra Capricorns with Capricorns or Capricorns with Aquarians than anticipated. There have been about 22,000 further {couples} with matching indicators past what probability would are expecting and an extra 5,000 {couples} with adjoining indicators. May this be astrology in motion?
Voas dug deeper into the knowledge and came upon extra anomalies. As an example, the way over {couples} born in the similar month was once even higher (23,000) than that of {couples} with the similar signal, and the percentage of {couples} with the similar delivery date was once 41% upper than anticipated accidentally. “Now whilst there might be some people who find themselves drawn to one another as a result of they proportion a birthday, the surplus most likely displays reaction error for probably the most phase,” he wrote. “Census paperwork are most often finished via one member of the family, and that particular might — via carelessness or forgetfulness — write in his or her birthday when getting into main points for the partner.”
Different statistical anomalies attributed to mistakes come with an way over delivery dates recorded as January 1 (most likely a placeholder when the real date is unknown), cases of matching days in numerous months, and matching months with other days. Voas’s problem, then, was once distinguishing those doable records access mistakes from any actual astrological impact — if one existed.
“The partial overlap between astrological indicators and months of delivery permits a an important check,” he wrote, noting that the primary 10 days of the duration coated via any signal falls in a single month whilst the opposite 20 or so fall within the subsequent (for instance, Aries runs from March 21 to April 20). So was once an individual born within the ultimate days of March much more likely to be married to any person born within the early weeks of March or in all probability the early weeks of April? Within the first case, their partner would be from the similar month however a unique signal; in the second one, from a unique month however the similar signal.
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“The effects had been conclusive. The {couples} whose birthdays belonged to the similar signal however fell in numerous months had been not more a lot of than probability would dictate. In contrast, there have been extra mixtures of birthdays from other portions of the similar month than anticipated. This extra in shared months of delivery is most likely the results of reaction error, however in any match solar signal is not an element.”
The slight way over {couples} with adjoining indicators was once defined via a data-imputation methodology used within the British census to fill in lacking or illegible records. One spouse’s delivery date was once imputed as the primary day of a month and the opposite’s as the primary of the next month. When those imputed records issues had been excluded from the pattern, the “adjoining signal” impact disappeared. The secret’s that an research of 10 million {couples} in England and Wales published no astrological impact.
However Voas’s paintings illustrates how simple it’s to get misplaced in records or be swayed via enthusiasm. Somebody who had stopped at step one — discovering an way over {couples} with the similar signal — may have mistakenly introduced census records as validation for astrology.
This text is excerpted from What Science Says About Astrology via Carlos Orsi. Copyright (c) 2026 Columbia College Press. Utilized by association with the Writer. All rights reserved.





